(858) 566-1287

Objective & Critical Inspections. Positive Customer Reviews

Advanced Feedback is your trusted frontline sales and service solutions mystery shopping company since 1991. We will manage your front line inspections and help deliver your best customer experience.

Ensuring The Utmost Levels Of Accuracy & Efficiency

Companies that set the standard for customer service and sales use Advanced Feedback.
Know your strengths and weaknesses with our full suite of mystery shopping inspections and feedback services.

Excellence In Customer Service & Compliance Monitoring

Advanced Feedback provides fully integrated metrics to measure and analyze customer feedback and critical employee performance.

San Diego Mystery Shopping

Your trusted source for San Diego mystery shopping, secret shopper video, phone shops, compliance audits and customer feedback.

Advanced Feedback is an experienced and professional mystery shopping company with over 25 years and 2 million surveys delivered. We offer completely customized mystery shopping services that connect your vision of success to the complete satisfaction of your customers. We are continually expanding San Diego mystery shopping and in the surrounding area to support a growing number of businesses that use our service. From our home office we train and coordinate San Diego area field evaluators to conduct thorough and objective service and sales inspections. Advanced Feedback provides these high quality tailored programs throughout all 50 states, Canada and Mexico.

Customized frontline and online solutions…

First, we listen to you. Then, we construct the exact program you need. That may be one or a combination of secret video, mystery shopper evaluations, phone shops, online experience, and/or customer surveys. You may need us for a month, a year, or like many of our clients for decades to come. FLEXIBILITY. We can do what our competitors can’t. We offer the most professional customized evaluations in the industry, and without long-term contracts!


Add COVID-19 compliance monitoring to your frontline inspections today!

  • Social distance requirements delineated
  • Customer entry paced per new capacity limits
  • Staff wearing masks at all times
  • Guest face covering requirements enforced
  • Hand sanitizer available
  • High touch areas and surfaces regulary disinfected
  • Physical barriers to protect workers at point of purchase
  • Guest seating capacity and arrangement per guidelines
  • In-store cleaning protocols visibly in place
  • If possible, most vulnerable guests hours posted
  • Curbside options available if possible
  • Online services expanded if applicable
  • Staff and guest temperature monitoring in place when required
COVID-19 Safety and Operational Compliance Mystery Shopping

In recent years we have seen a dramatic increase in demand for undercover video mystery shopping as video streaming has become practical and affordable.

From industry pioneer to leader, Advanced Feedback offers your video shopping solution.
To view service samples and see how these solutions tie into graded shopper reports and your business metrics, please complete our information request form.

Video specialists require special equipment, training and travel. For businesses in the San Diego area we typically rely on those traveling through California. This is especially true for any customer scenarios that include one-on-one sales interactions. If your customer interactions are brief, we may be able to use local San Diego mystery shoppers. An account manager will explain in more detail and help you design your video shopping program.

With an Advanced Feedback traditional mystery shopping program, we schedule local experienced mystery shoppers to visit your San Diego area business locations unannounced posing as a typical customer. They are instructed to carefully and objectively observe and grade staff and property per your performance standards.

Some metrics and media is captured onsite, while much of the written summary and comments is entered soon after the visit. Each Advanced Feedback mystery shopper report gives you a comprehensive evaluation of all aspects of sales and service. Results are available immediately in your custom data center and then emailed to you and your managers. Advanced Feedback’s mystery shopping platform provides trend and detailed analytics to help you monitor and manage business operations and growth by any segment measured.
Request quote now!.

An appointment or a sale often begins with a phone call, which makes employee phone skills a critical part of service and sales training.

With Advanced Feedback’s Phone Shop programs we use highly trained shoppers to call and inquire about products or services to test, monitor, and train front line employees. Recorded calls and performance results are delivered immediately to reinforce business practices, and monthly for trend monitoring.

Advanced Feedback’s phone skills call center is the authority in phone training solutions. We offer fully customized programs to fit your unique environment, and proven to deliver results.
Request quote now!.

Industry Knowledge and Experience…

Service and sales consultants since 1991. Our team has experience providing customer surveys, phone shops, traditional mystery shopping and video shops to a wide variety of industries including:

Automotive: Car Sales Mystery Shopping, Car Rental, Automotive Services, and Car Wash Secret Shoppers

Education: Mystery Shopping Public and Private Schools, Universities, Vocational and Professional

Financial: Bank Secret Shoppers, Credit Unions, Insurance Companies, and Financial Advisors

Health & Wellness: Mystery Shopping Hospitals, Medical Clinics, Dentists, Specialists, and Long-Term Care

Hospitality: Hotel Secret Shopping: Limited Service, Extended Stay, Business, & Luxury Hotels, Resorts, and Casinos

Parking: Mystery Shopping Parking Facilities and Valet Services

Real Estate: Real Estate Mystery Shopping: Home Sales, Property Management and Leasing Agents

Restaurants: Restaurant Mystery Shopping: Juice and Coffee Shops, Full Service, Fine Dining, Bars and Night Clubs

Retail: Retail Sales and Service Secret Shoppers: Clothing, Hardware, Grocer, Convenience, and Specialty

Storage: Spot Checking Storage Facilities, Portable Storage, Self Storage Units and Storage Container Companies

Travel & Transportation: Air, Rail, Cruise, Bus, Shuttle & Limousine Services, Ticket Sales and Travel Agency


Mystery Shopping in San Diego…

San Diego is recognized as a global tourist destination due to number of attractions and predictable pleasant weather all year long. The region’s natural attractions combined with an expanding convention schedule translates into steady visitor traffic to San Diego from other locations in California, Arizona and those flying into San Diego International Airport.

With this vibrant economy comes a need for many hotels, restaurants, educational facilities, a vast complement of real estate developments, and the location of the leading San Diego mystery shopping company, Advanced Feedback. While many San Diego service businesses might rely on tourism, they are increasingly dependent on their online reviews and reputation—enter Advanced Feedback mystery shopping.

If you manage a service or retail business, you know that the only winning strategy is to ensure that your products and services remain sought after. Mystery shopping is the proven method used by customer centric organizations to gain accurate and unbiased insight into customer service and sales performance from the customer perspective. With Advanced Feedback’s objective attention to the details that determine a positive customer experience, our San Diego area clients achieve positive reviews, increase traffic and improve sales margins. Clients also realize the benefit of mystery shopping multiple touch points. Onsite mystery shops are often preceded by online inquires or phone shops. When applicable, secret video shoppers are employed to uncover nuances in sales and service not easily captured in a report.

It is not uncommon to see new culinary, hospitality, and other customer-reviewed businesses trending positive. To maintain high approval ratings and long term sales growth, customer service or sales organizations must have an objective system for feedback and performance metrics. Here are some of San Diego’s top trending businesses based on current Yelp reviews, updated January, 2017.

Professional Mystery Shoppers in the San Diego Area…

Advanced Feedback offers mystery shopping services throughout Southern California and nationwide as we are continuously hiring and training evaluators to cover every zip code. We have the management and systems in place to accept all size businesses, including international corporations, multi-state franchises, growing groups and partnerships, single location establishments, call centers and online presence only firms.

We have many certified shoppers in the following communities ready to inspect your service and sales:

AlpineBonitaBonsallCamp PendletonCardiffCarlsbadChula VistaCoronadoDel MarEl CajonEncinitasEscondidoImperial BeachIndianapolisJamulLa JollaLa MesaLakeside Lemon GroveNational CityOcean BeachOceanside Pacific BeachPowayRamonaRancho Santa FeSan DiegoSan MarcosSan YsidroSanteeSolana BeachSpring ValleyValley CenterVista.

Now hiring San Diego Secret Shoppers!

To meet the demands of Advanced Feedback’s expanding role as San Diego’s leading video mystery shopping provider and traditional mystery shopping service, we are seeking intelligent and hard working individuals to join our team.

If you are passionate about making a difference in customer service, and you are observant, with an attention to detail and write well, we invite you to register as an Advanced Feedback shopper. After registration you will have visibility of available assignments and you can accept notifications of new assignments in the San Diego area. For more information about being a service and sales evaluator click the links below or on the Shoppers link at the top of any page. Advanced Feedback has the tools, training and instructions to turn your ambition into a successful second income.

If you think you have what it takes to be a professional Advanced Feedback Video Specialist, please contact us directly using the links below.

Become A Shopper

Video Shoppers

Winter 2019 Update

"People don't notice whether it's winter or summer when they're happy" by Anton Chekhov, "... or video shopping" by Advanced Feedback. Pack your undercover video shopping equipment and follow the sun. Advanced Feedback continues to add video mystery shopping...

Another Scam Alert

Zelle Evaluation is not Advanced Feedback Inc. Please be careful what you are filling out! Emails from Business Evaluation Services, The Lead Ace, Underwatre Contractors and Skyline are fraudulant. Please visit our shopper page to read more about how to spot a scammer...

Spring 2018 Update

Happy spring everyone! We've been quite busy here at Advanced Feedback scheduling and reviewing evaluations and adding many new clients. We couldn't do it without the help of our wonderful mystery shoppers. Thank you for all the help! A warm welcome to all of our new...

"Take part in this revolutionary customer service overhaul."

Let our expertise in consumer research, competitive intelligence, mystery shopping, customer experience surveys and retention evaluate your frontline performance. Managing with an objective feedback system will change how customers see your business. No business is too small or too large. Request a quote today.

Advanced Feedback Mystery Shopping Company Logo

The leading mystery shopping company in the United States, Canada and Mexico since 1991, with over 2 million business evaluations. We offer completely customized mystery shopping services that connect your vision of success to the complete satisfaction of your customers.


7950 Silverton Ave. Suite 205
San Diego, CA 92126
(858) 566-1287


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